Sports business & technology

The Sports Business & Technology individual major I’ve created combines business, management, economics, and tech-centered majors to prepare me for a career in the rapidly evolving sports industry, where digital innovation is transforming how content, products, and services are consumed. Unlike a traditional Sports Management major, my individual major emphasizes the growing role of technology—such as digital media, data analytics, and content creation—in shaping the future of sports. By combining my academic coursework, my ambitious senior capstone project, and my experience as a student-athlete, Sports Business & Technology aligns with my passions and equips me with the skills needed to succeed in this ever-growing field.